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Organization: SCV Senior Center
Date: November 11, 2008
Santa Clarita Valley Senior Center Initiates 2008-09 Annual Campaign
"10 Bucks to a Better Future"
    Everyone knows America is graying and quickly as the Baby Boomers reach retirement age. The 65 and over crowd has grown by at least 7 percent since the year 2000 and will grow by 15 percent by 2010 — just a couple of years away. If that figure isn't staggering enough, our population of older elderly, those over 85 will increase by 40 percent!
    The SCV Senior Center knows that our community mirrors the rest of the nation, but in reality those increases are accelerated by the fact that we live in California, the state with the highest ratio of older people, and that the Santa Clarita Valley witnesses a high rate of growth of seniors who desire to be close to their extended families.
    Your SCV Senior Center provided one or multiple services of an on-going nature to more than 8,500 seniors last year. Participation in our programs typically increases in double-digit figures each year demonstrating that truly the need for "a better future for our seniors" IS today.
    Santa Clarita once held the prideful moniker as one of the most "elder-friendly" communities in the nation, but that distinction is eroding due to the sheer numbers of elders seeking assistance while funding has declined after remaining stagnant for many years. As in the past few years, the SCV Senior Center is seeking the community's assistance in our Annual Campaign called "10 Bucks for a Better Future." With our community's help, we can bridge the gap to ensure these vital services are there each time a senior makes a call to 661-259-9444 to ask for assistance.
    This is a modest but essential campaign, and we request only a modest amount — to contribute $10 during our December-February campaign period. Indeed, if every single person in this Valley were to contribute this small amount, we could address the future that is with us today. If you doubt it, consider this: The population of the City of Santa Clarita is currently 184,000 (more if you consider the Valley as a whole). If we could achieve full participation in our "10 Bucks to a Better Future" campaign, that would be $1,840,000! Please do your part.
    What your donation will provide for:
    • $5 buys a senior's transportation to and from the Center for five days.
    • $10 buys one senior's lunch at the Center for a week.
    • $15 buys one senior's Home-Delivered Meals for a week.
    • $20 buys one day in daycare including lunch for one senior.
    • $50 buys one shower grab bar and pays for installation in the home of a frail elder—who could be your family, friend or neighbor.
    • $100 buys one day of emergency Personal Care service.
    Please help us be here for your elders today and to meet your future needs by putting aside $10 yearly. Checks should be made payable to "SCVSC Annual Campaign," 22900 Market Street, Santa Clarita, CA 91321-3608. Call Maria Linares, at the SCV Senior Center, 661-259-9444 for further details.
    The SCV Committee on Aging/senior Center is a broad-based charitable nonprofit 501 (C) (3) organization that serves the needs of over 35,000 seniors and adults in Northern L.A. County. The Center is a multipurpose community resource dedicated to independence, dignity, and quality of life for our seniors, disabled, and everyone on the aging continuum. We provide congregate and home-delivered meals, paratransit services, Handyworker services, support services, and community resource management, as well as a vast array of recreational and educational opportunities for adults 18 and over.
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